Estimation of Dominant Attributes of Product for Each Customer through Behavior Observation of Shopping
نویسندگان
چکیده
Our goal is to make a recommendation system based on taste of products for each customer estimated by observing their behavior in a retail store. The dominant attributes in customer's taste are estimated by Conjoint analysis of the attributes of product and the degree of interest in product estimated from customer's behavior. We achieved success 3 of 4 customers, in the experiment in the trial retail store. The products recommended by the system also were shown to be better suit for customers.
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